Huddle Duck API

The Huddle Duck API is the software Huddle Duck Ltd uses to connect to Meta (Facebook, Instagram and WhatsApp) and TikTok. Huddle Duck is an advertising agency for local businesses, mostly restaurants and takeaways. We use this connection to run their ads, show them their results and answer the messages their customers send.

What it does

Creates, runs and pauses ad campaigns that a business has asked us to manage.
Reads ad results so each business sees what its money did.
Receives and replies to Instagram direct messages and comments, and WhatsApp messages, for the business that owns the account. The owner can read every conversation and reply personally at any time.
Powers SuperPulse, our local ads product for food businesses, and our agency client dashboards.

Who can use it

Only Huddle Duck staff, our agency clients and SuperPulse customers. Each business connects its own accounts and sees only its own data. Nobody can sign up to the Huddle Duck API directly.

Data it uses

Meta: ad accounts and results, Facebook Pages, Instagram profile, posts, insights, comments and messages, WhatsApp messages.
TikTok: advertiser accounts, campaigns and results, and the TikTok account and posts chosen for promotion.

We use this data only to provide the service the business asked for. We never sell it or use conversation content for advertising. Access can be removed at any time from Facebook, Instagram or TikTok settings, and the steps are on our data deletion page.

Company

Huddle Duck Ltd, registered in England and Wales, company number 11837993. VAT number GB 486 6262 52. Registered office: 22 Ventnor Road, Solihull, B92 9BU, United Kingdom. Contact: asad@huddleduck.co.uk.